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Yeehe

One of Asia's Leading Game Globalization Providers

Share Your Game With The World

Localization Customer Support

KEY WORKS

Professional Services: Bringing Games to the World Stage

Every game has a world of its own, with a unique story to tell.
We ensure that language and culture are never barriers to entry, so that players from all around the globe can immerse themselves in your game's universe.

We provided provided customer support in a wide range of languages, including English, Korean, German, Spanish, and French.111

Though faced with the pressures of a global launch (and no beta server to test the waters with), we swiftly streamlined the entire customer support system, established a rapid-response system, developed in-depth player FAQs for each stage of the launch, and ultimately ensured a hitch-free global release. Since then, we've continued to provide stable multilingual support.

A global smash hit, Last War is a strategy-survival multiplayer experience for which we provided comprehensive customer support.This included building complex knowledge bases to tackle common issues such as account recovery and in-game payments; establishing regular staff training and evaluations; and creating standardized frameworks to ensure customer support of the highest quality: all essential to handling high-volume support requests.

Bladepoint's rich Eastern cultural elements posed a challenge to localization: we needed to provide polished translations that preserve the nuance of the original text. Achieving that balance is how we provided NARAKA's lauded localization.
We sent native-speaker experts to NetEase HQ during the game's R&D, working with their dev team to carry out hands-on LQA testing.
And so, we localized from the player's perspective, with optimizations both overarching and minute (such as character customization tweaks). Together, we retained the wonder of the original as we brought NARAKA to the world stage.

Yeehe provided full localization for the Simplified Chinese, Traditional Chinese, English, Brazilian Portuguese, French, Italian, German, and Spanish versions (among others!). The game has since received widespread acclaim from Steam players, earning it a strong reputation around the globe.

We handled the entirety of WUCHANG: Fallen Feather's Chinese to English localization while maintaining its soulslike flair.
This covered everything from dialogue and item descriptions to skill names and deep lore. Our careful localization gave English-speaking players the chance to dive into its rich world while preserving the Eastern charm of the original.

OUR PARTNERS

Trusted by Leading Game Companies

Our Story: A Dedication To Making Games Greater

2017: Yeehe Is Born

We entered the scene in 2017 with a focus on top-quality localization to bring great games to the world. Helping games gain a wider audience through polished localization remains our key goal to this day.

Our official Chinese localization of The Outer Worlds earned widespread acclaim, setting new benchmarks for what work like ours can achieve. Its high-quality localization helped the game win rave reviews from players and recognition from GCORES. Our industry influence only grew as time went on, with YYSTV shining a spotlight on our experience through an in-depth interview.

2021 saw us expand from our Beijing roots to open branches in Guangzhou and Qingdao. Our workforce grew, and with it, our capacity for taking on exciting new projects.
By then, our services had expanded to cover multilingual translation and customer support, LQA testing, dubbing, community management, and more, providing a one-stop shop for game globalization.

We at Yeehe proudly held localization talks and workshops at over 10 universities across China, fostering meaningful exchange between the gaming industry and academia.
The relationships we built led to us setting up multiple training partnerships with these universities. Through these partnerships, we built bridges between young talent and the industry, helping foster the next generation of great localizers.

We've no intentions of slowing down. As we continue to expand our range of services and refine our specialized capabilities, we're also keeping pace with the times by developing our own AI to optimize the services we provide. With standardized processes and native-level quality, we provide quality assurance throughout the entire lifecycle of a game's global release. We're always aiming higher, further, and beyond, and are excited to see just what the future holds.

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LET'S WORK TOGETHER

Your game's global audience is waiting, and we're here to help.

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WHAT WE'VE BEEN UP TO

Yeehe News

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The 2nd Gaming Localization Competition

Yeehe hosted this second competition, fostering new talent in the translation and localization spheres.

Gamescom 2026

We touched down in Cologne to showcase Yeehe's AIPE workflows and AI customer support system at Gamescom 2026, giving an insight to our services at the world's largest gaming event.

Tokyo Game Show 2026

We joined TGS 2026 to exhibit the range of translation, LQA testing, customer support, community management, moderation, and AI tech services offered as part of Yeehe's comprehensive localization solutions.

Exclusive GCORES Interview

Following rave reviews for our English-to-Chinese localization of The Outer Worlds, gaming giant GCORES reached out to hold an exclusive interview with us, and hear Yeehe's story.